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Tag Archives: Chipotle

Is This Company The Next Chipotle?

My co-worker, the legendary Bill Palifka, came up to me today and had some advice for what I should write about next: Zoe’s Kitchen, a Texas-based “fast-casual” restaurant chain that serves kabobs, pitas and other Mediterranean food (full menu here). “I’d invest in that company,” Bill said, who raved about the food and how he felt like he was getting good food, served quickly, as opposed to the traditional fast food fare. He said he wouldn’t feel guilty taking his son to dinner there, which he said he would if he took him to McDonald’s. Investors agree. Zoe’s went public earlier this …Read more »

Chipotle’s Brilliant Hiring Process

With its stock price increasing by 1,080 percent and sales jumping from $471 million to $3.2 billion since 2006, Chipotle was America’s fasting-growing fast food chain of the decade. That trend looks like it will only continue, as stocks have increased by more than 20 percent so far this year. So what makes Chipotle so successful? Obviously, to have that much success, there are several reasons. First off, it does a great job of appealing to America’s changing sensibilities, as it advertises (mostly) organic, GMO-free food, as an example. It also sticks to a clearly-defined mission and has strong processes …Read more »

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