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Category Archives: Perfecting The Hiring Process

Why Allowing Telecommuting Is (And Isn’t) A Good Idea

In February of 2013, Yahoo CEO Marissa Mayer made headlines across the world – most of them negative – after she decreed that employees at the fledgling tech company could no longer work from home. Studies show people who work from home are more efficient, have less conflict with colleagues, are happier and they save the company money on overhead costs. So was Mayer’s move an “epic fail”? Not necessarily. There are a lot of compelling reasons to let employees work from home and it should definitely be offered to all employees, at least on a partial basis. But there …Read more »

Why Big Data Needs To Stay Out Of Creative

The concept of big data is, like most great ideas, a simple one: get as much information as possible on the market you are trying to reach. Use that information to improve your product and marketing to create the most efficient, most attractive product possible. The main premise is that crowds are smarter than one person. Rather than “trusting your gut” or blindly listening to the highest-ranking person in the room, let the numbers decide. It is the most democratic, most effective method out there. So it should apply to creative, obviously, just like it should apply to any other …Read more »

The Genius of Google’s Invisibility

It’s been said that the greatest trick the devil ever pulled was convincing the world he didn’t exist. Google is not the devil – far from it, actually. But they’ve pretty much accomplished the same thing: although we use Google every day for nearly everything, it is almost as if it doesn’t exist. And that’s intentional. What? I’ve been reading the book What Would Google Do by Jeff Jarvis and some parts I’ve found particularly fascinating. For example, Jarvis said that when Google was first created, it didn’t care about making money. Instead, all it cared about was getting as many people …Read more »

Study: The Most Important Characteristic In A CEO Is…

What’s the most important characteristic in a CEO? Korn Ferry, the world’s largest executive search firm, conducted a study to find out exactly that. And what they found was surprising – the one characteristic that correlated most directly to an executive’s success is… drum roll please… “learning agility”. I’m going to guess the first question that comes to your mind, directly after the eye roll that comes after hearing a quintessential corporate buzzword like “learning agility”, is “what the heck is that”? Well, The Wall Street Journal asked Korn Ferry CEO Gary Burnison that question, and this is what he said: “It comes down …Read more »

The Two Recruiting Metrics That Actually Are Worth Measuring

In the mid-2000s, a key metric for customer service reps at Dell Computers was “handle time,” or the amount of time they would spend on the phone with a customer. The concept was it would encourage customer service reps to handle problems quickly. What happened, though, was that it incentivized customer service reps to transfer customers with complex problems to someone else. What was happening was that their personal “handle time” was low, and they graded out well, but the actual amount of time customers spent on the phone went up, as customers wasted hours getting transferred from person to …Read more »

Survey: Millennials Lack Entrepreneurial Spirit

Here’s a pretty shocking and disconcerting trend: less young Americans than ever before are starting their own business. In other words, the so-called millennial generation has a serious lack of the entrepreneurial spirit, a keystone of American mythos. This is bad news for a variety of reasons. Not only are startups a great job-producing engine, they also are the petri dishes where good ideas are born and advance society forward. What makes the trend shocking is that the situation in America today suggests that millennials should be more prone than ever to start their own business. After all, unemployment is high for …Read more »

The Hiring Problem That’s Killing Companies And Driving People Bananas

What if I told you that 80 percent of a particular workforce thought they had a great understanding of what they were doing and what was expected of them. And yet, when you talk to the group that workforce is serving, 61 percent of them say they really don’t. That’s the equivalent of 80 percent of cooks thinking they are serving great food, but 61 percent of the customers saying it isn’t very good. Or 80 percent of accountants believing they are the next George Oliver May, yet 61 percent of their clients go to bed each night worrying about …Read more »

The Best Way To Tell An Employee “Good Job”

Telling your employees “good job” can make you rich. Just ask Quintiles. Quintiles, a Fortune 500 company and the world’s largest provider of biopharmaceutical services, recently reduced turnover by 50 percent, which saved the company millions of dollars. How? They did a better job of telling their employees “good job.” Specifically, they made employee recognition a focus of their organization in the hopes of increasing morale and reducing turnover. They made a budget ofapproximately $100 per employee per year to spend on recognition, and it paid off in a big way. Despite having a budget, they didn’t really use cash rewards to …Read more »

The New, Essential Quality To Look For While Hiring

How can Vineyard Vines get away with charging $38 for a shirt with a whale on it, when there’s something on Amazon for half that price? And when there are countless shirts at Walmart for $6? How can Tiffany’s charge twice the price for diamond rings that are the exact size and quality as their competitors? How can Whole Foods charge more than other grocery stores for similar products? The reason, according to several recent reports published in the New York Times, is authenticity. And it is becoming more and more necessary in an experience-fueled economy where all the basic product sales are being chewed …Read more »

The Top 10 Hiring Trends of 2014

The end of 2014 is near, and overall it has been a good year for the business world. While we still haven’t completely recovered from the “Great Recession” of 2008, corporate profits are up, the stock market hit record highs and gas is actuallyaffordable again. There have been tremendous changes in the hiring landscape as well in the past 12 months, much of it positive. So, without further ado, here are the top 10 hiring trends we saw in 2014 (and some bold predictions for 2015): 1. Hiring Was Up The best news of all, and something that is the root cause of …Read more »

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